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California, New York, and North Carolina account for the highest proportions of Viagra sales from eDrugstore.com.
Summary of Viagra Use By State
Here’s an interesting fact: California accounts for the largest percentage of orders for Viagra, making up 13% of the orders shipped by eDrugstore.com.
As people live longer, more emphasis is placed on quality of life issues.
The other top 10 states for Viagra orders were New York, with 9%, Texas and Florida with 8% each, Illinois, Pennsylvania, and New Jersey, with 4% each, and North Carolina, Virginia, and Ohio with 3% each.
As for states with the fewest Viagra orders from eDrugstore.com, they are Nebraska, West Virginia, Alaska, Delaware, Maine, Montana, North Dakota, Vermont, Idaho, Wyoming, and South Dakota.
None of this is all that surprising. After all, California is the state with the largest population (37,253,956 as of the 2010 Census). States with the fewest orders correspond with the states that have the smallest populations.
But the statistics get more interesting when you begin to look at the data by region. States along the “edges” of the United States tend to order larger quantities. With the exceptions of Illinois, Pennsylvania, and Ohio, the top 10 states for Viagra orders are all coastal, to some extent. Conversely, many of the states with the smallest number of orders are:
- Located inland (Nebraska, West Virginia, Montana, North Dakota, Idaho, Wyoming, South Dakota)
- Have low populations (Delaware, Maine, Vermont), or
- Are not part of the “lower 48” (Alaska).
Viagra sales tend to be strongest in states along the “edges” of the U.S.
The following table shows the percentage of Viagra sales by eDrugstore.com for each state, plus that state’s population:
| State | Percent of eDrugstore.com Viagra Sales | Population |
| Alabama | 1% | 4,802,740 |
| Alaska | 0% | 710,231 |
| Arizona | 2% | 6,392,017 |
| Arkansas | 1% | 2,915,918 |
| California | 13% | 37,253,956 |
| Colorado | 2% | 5,029,196 |
| Connecticut | 1% | 3,574,097 |
| Delaware | 0% | 897,934 |
| Florida | 8% | 18,801,310 |
| Georgia | 3% | 9,687,653 |
| Hawaii | 1% | 1,360,301 |
| Idaho | 0% | 1,567,582 |
| Illinois | 4% | 12,830,632 |
| Indiana | 1% | 6,483,802 |
| Iowa | 1% | 3,046,355 |
| Kansas | 1% | 2,853,118 |
| Kentucky | 1% | 4,339,367 |
| Louisiana | 1% | 4,533,372 |
| Maine | 0% | 1,328,361 |
| Maryland | 3% | 5,773,552 |
| Massachusetts | 3% | 6,547,629 |
| Michigan | 2% | 9,883,640 |
| Minnesota | 1% | 5,303,925 |
| Mississippi | 1% | 2,967,297 |
| Missouri | 1% | 5,988,927 |
| Montana | 0% | 989,415 |
| Nebraska | 0% | 1,826,341 |
| Nevada | 1% | 2,700,551 |
| New Hampshire | 1% | 1,316,470 |
| New Jersey | 4% | 8,791,894 |
| New Mexico | 1% | 2,059,179 |
| New York | 9% | 19,378,102 |
| North Carolina | 9% | 9,535,483 |
| North Dakota | 0% | 672,591 |
| Ohio | 3% | 11,536,504 |
| Oklahoma | 1% | 3,751,351 |
| Oregon | 1% | 3,831,074 |
| Pennsylvania | 4% | 12,702,379 |
| Rhode Island | 1% | 1,052,567 |
| South Carolina | 1% | 4,625,364 |
| South Dakota | 0% | 814,180 |
| Tennessee | 2% | 6,346,105 |
| Texas | 8% | 25,145,561 |
| Utah | 0% | 2,763,885 |
| Vermont | 0% | 625,741 |
| Virginia | 3% | 8,001,024 |
| Washington | 2% | 6,724,540 |
| West Virginia | 0% | 1,852,994 |
| Wisconsin | 1% | 5,686,986 |
| Wyoming | 0% | 493,782 |
The Market for Viagra and Other Lifestyle Drugs
Viagra is popular among men of all ages, not just older men.
While one might naturally think of older men as the primary target demographic for erectile dysfunction drugs like Viagra, the fact is that men of all ages use it. Erectile dysfunction, or ED, is quite common, and the causes are many and varied. Cardiovascular problems, obesity, and depression are medical conditions that may cause or exacerbate ED, and these occur in younger men as well as older men.
Viagra, a leading ED drug, generated almost $4 billion in worldwide sales in 2010 and is consistently one of Pfizer’s best selling drugs.
Why Are Lifestyle Drugs Like Viagra Increasingly Popular?
As the Baby Boom generation ages and accumulates wealth, demand lifestyle drugs increases. Additionally, emerging world markets like China and India have started incorporating lifestyle drugs into their societies. In many places around the world, daily pharmaceutical use for non-medical or non-serious problems is commonplace.
Medicine in many world markets has started placing a greater emphasis on prevention of common signs of aging — like baldness or wrinkled skin — and consumers have responded with great enthusiasm. That’s why drugs like Propecia, Rogaine, and Renova have reported consistent, strong sales in developed countries. Today there are countless drugs marketed to people with a wide variety of age-related concerns. You can even get prescription mascara for growing longer eyelashes.
Attitudes Toward Viagra
To say that Viagra was an instant hit when it was launched in 1998 is an understatement.
Everyone expected Viagra to be successful, but the popularity of this drug soared even beyond the most optimistic speculation. In 1998, the year Viagra was introduced to the market, some urologists and other physicians extended their hours solely to keep up with the demand for Viagra prescriptions. Viagra held onto the number one position in terms of sales, even after competing drugs, Levitra and Cialis, were introduced.
Cialis is now the best selling ED drug, but Viagra is a very close second. The general attitude toward Viagra and other ED drugs is that they help men and their partners enjoy a more satisfying sex life and that there is nothing wrong with this. While it may not be easy for some men to bring up the topic of ED with their physicians, it is far easier than it used to be for many.
Advertising and ED
Direct-to-consumer advertising of prescription drugs in the United States is expected for many new drugs, including both lifestyle drugs and other drugs. For example, it is not uncommon to see a television ad for Viagra and then an hour later see an ad for Remicade, a drug used to treat autoimmune disorders. Ads for prescription allergy medications may run during the same programming as ads for Cialis. Direct-to-consumer advertising works because people ask their physicians about drugs for which they see advertisements; and in many cases, they receive prescriptions for them.
Conclusions
Erectile dysfunction used to carry a stigma, and many men would not seek treatment for it. However, Viagra, Levitra, and Cialis have all become top-selling lifestyle drugs and have brought about increased openness about ED, letting men know that those who experience ED are far from alone. Treatment for erectile dysfunction is a multi-billion-dollar-per-year industry, and the same can be said for many treatments for lifestyle conditions.
Using prescription medication to improve the quality of life is widely accepted today.
The huge success of ED drugs and other lifestyle drugs shows that it’s OK to want to look good, function well, and enjoy sex and that getting older doesn’t mean all the fun is over. In some cases, the “side effects” of society’s openness about conditions like ED can be medically important, too. For example, many younger men with ED are being tested for cardiovascular disease and diabetes — two conditions that can be more easily managed when caught earlier.
Sales of Viagra in the U.S. roughly correspond to population, indicating that men are receptive to ED drugs and that they are part of the mainstream culture today. Lifestyle drugs may not be used to save lives, but they are widely accepted for making the everyday lives of ordinary people more enjoyable. If you’re interested in ordering prescription ED medications with a maximum of convenience, cost-effectiveness, discretion, and customer service, we invite you to visit eDrugstore.com today.
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