![](\"https:\/\/www.edrugstore.com\/blog\/wp-content\/uploads\/2011\/03\/viagra-blue-pills.jpg\")
Viagra created the erection issues drug market, and dominated it for nearly a decade. But the market it created is rapidly filling with drugs that may have already surpassed it in sales this year.\u00a0Who is selling the most…and why?<\/p>\n Viagra created the erection issues drug market, and dominated it for nearly a decade. But the market it created is rapidly filling with drugs that may have already surpassed it in sales this year.\u00a0Who is selling the most…and why?<\/p>\n
In 2011, the answer to who is selling the most has one drug that it definitely won’t be: Viagra.\u00a0Viagra in 2010 saw a number drop that really no drug designed to prop things up should face.\u00a0Where in 2008, it was still selling in the billions, 2009 brought a 42% drop in sales, and 2010 seems to be the first time Viagra has sold less than $1 billion world-wide.\u00a0In fact, it sold approximately half of that, $499 million, according to Pfizer’s financial reports.\u00a0Even worse, it’s about to go off-patent in 2012, but even with Pfizer’s attempt to extend that, the writing is on the wall: Viagra is wilting away.<\/p>\n
Cialis, meanwhile, is rock-solid.\u00a0Eli Lilly’s entry into the market is notable for its ability to last longer: available in 24 and 36-hour doses, Cialis has been nicknamed \u201cthe weekender\u201d, and compares favorably to the four hours Viagra has to grant a rise in desire.\u00a0In 2009, the latest year Eli Lilly has data available, Cialis sold a whopping $1.56 billion, only $300 million or so off from Viagra at its sales peak.\u00a0 And with Cialis not off-patent until 2017, it’s pretty clear those numbers are going to stay firm for a while at least.<\/p>\n
![](\"https:\/\/www.edrugstore.com\/blog\/wp-content\/uploads\/2011\/03\/cialis-1-300x161.jpg\")
Finally, there’s no question who’s coming in third: Levitra, made by Bayer.\u00a0Unlike Cialis and Viagra, Levitra has never cracked the billion dollar sales mark.\u00a0Part of this is just that it’s between a rock and a hard place; Viagra, the rock, was the drug that beat it to the market and which Levitra has failed to distinguish itself against, and Cialis, the hard place, is the drug that makes even a brand name like Viagra look less distinguished.\u00a0True, Levitra lasts longer than Viagra, but not nearly as long as Cialis.\u00a0 And if there’s any market where length matters, it’s this one.<\/p>\n
On the other hand, Levitra has shown small, but steady sales growth, adding a few percentage points to its total with each passing year.\u00a0In fact, if trend continue, it’ll likely come in second in the erection issues market.\u00a0True, that’s because Viagra is taking a precipitous fall, but winning is winning, and if Levitra can outlast Viagra, it may have a chance at outlasting Cialis.<\/p>\n","protected":false},"excerpt":{"rendered":"
Viagra created the erection issues drug market, and dominated it for nearly a decade. But the market it created is rapidly filling with drugs that may have already surpassed it in sales this year.\u00a0Who is selling the most…and why? In 2011, the answer to who is selling the most has one drug that it definitely […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_autoblog_aioseo_focus_keyphrase":"","_autoblog_aioseo_title":"","_autoblog_aioseo_description":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-3688","post","type-post","status-publish","format-standard","hentry","category-viagra"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t